CUSTOMER STORIES
Casper: Transforming Lease Administration for a Thriving Retail Brand
Background
Casper, known for revolutionizing the sleep industry, has also experienced rapid expansion in its physical retail presence, now with 68 stores across the U.S. Like many fast-growing brands, Casper faced a common challenge in the retail sector: how to efficiently manage an expanding portfolio of leases with accuracy, speed, and scalability. Initially, the Lease Administration team relied on spreadsheets and shared documents to handle lease data—a method that worked in Casper’s early stages but quickly revealed limitations as the company grew.
Challenges
As Casper’s portfolio grew, so did the complexity of managing its leases. The limitations of spreadsheets and shared documents began to hinder the Lease Administration team’s ability to operate effectively, especially when navigating the demands of multi-location management. Without a centralized platform, Casper encountered several key challenges that many retail brands face in the absence of dedicated lease management software:
- Reactive Management: Relying on manual processes meant that Casper’s Lease Administration team was often reacting to landlord notices or missed critical dates, rather than proactively managing renewals and other key actions. This reactive approach limited their control over lease terms and sometimes jeopardized their ability to negotiate on favorable terms.
- Labor-Intensive Data Retrieval: To pull information for lease reviews, renewals, or financial reporting, Casper’s Lease Administration team had to spend hours—sometimes days—sorting through various documents and spreadsheets. This time-intensive approach not only impacted productivity but also hindered the team’s ability to make data-driven decisions quickly.
- Risk of Errors: Managing leases in a decentralized, manual way introduces a higher likelihood of errors, whether it’s misinterpreting lease clauses, overlooking rent escalations, or missing expiration dates. For brands like Casper, such oversights can be costly, impacting both bottom lines and relationships with landlords.
Solution
Enter Leasecake: a platform specifically designed to meet the evolving needs of multi-unit operators by providing a streamlined, intuitive approach to lease and location management.
As Casper joined the many brands turning to Leasecake, the company found a transformative solution. Leasecake offered Casper an intuitive, centralized platform tailored to meet the challenges of modern lease administration.
- A Single Source of Truth: Leasecake provides a centralized repository for all lease data, from critical dates to rent schedules and key clauses. For Casper, this “single source of truth” has become invaluable, allowing the Lease Administration team to access up-to-date lease details instantly. Whether it’s retrieving data to negotiate renewals or ensuring compliance with lease terms, Leasecake enables Casper—and similar brands—to operate with reliable, accessible information.
- Streamlined Reporting and Data Access: Leasecake’s robust reporting tools save Casper’s Lease Administration team time and effort by enabling instant access to insights that would otherwise require significant manual work. Now, pulling reports is simple and fast, helping the team prepare for landlord discussions, budget reviews, and strategic planning with ease. Other Leasecake customers report similar benefits, often stating that the reporting functionality alone has transformed their approach to managing multi-location portfolios.
- Enhanced Accuracy and Compliance: Leasecake’s automated alerts and reminders help Casper’s Lease Administration team proactively manage critical dates like renewals, rent escalations, and compliance deadlines, ensuring that important actions are taken well in advance. This feature addresses a common pain point across Leasecake’s customers, who have moved from reactive to proactive lease management, reducing the risk of costly errors and strengthening relationships with landlords.
- Customer-Centric Support and Onboarding: Leasecake’s commitment to customer success goes beyond just software. Casper and other clients frequently praise Leasecake’s responsive support team, noting that it feels like an extension of their own staff. From initial onboarding to ongoing support, Leasecake’s team provides guidance tailored to each customer’s unique needs, ensuring that they are fully equipped to leverage the platform’s capabilities.
Results
Since adopting Leasecake, Casper has experienced transformative results that many Leasecake customers echo across the industry:
- Significant Time and Resource Savings: With Leasecake, Casper’s Lease Administration team no longer spends excessive time gathering lease data or double-checking information across multiple documents. Instead, Leasecake’s automated data access and reporting have enabled the team to focus on strategic growth and operational initiatives, reclaiming valuable hours that were previously lost to administrative tasks.
- Proactive Lease Management: Leasecake’s alerts and reminders have empowered Casper’s Lease Administration team to stay ahead of critical dates and lease terms, allowing the team to negotiate and plan proactively. This shift from a reactive to a proactive approach has allowed Casper to make better decisions, improve negotiation outcomes, and operate more smoothly across its portfolio.
- A Trusted Partner for Future Growth: Leasecake’s value extends beyond the present moment. Casper appreciates that Leasecake is not just a solution for today’s needs but a scalable platform that will continue to support their expanding portfolio as they add new locations. Leasecake customers across retail, fitness, and foodservice sectors similarly report that they view Leasecake as a strategic partner, one that will continue to grow alongside their brands.
"Leasecake is fantastic. It is user-friendly, which is super important. The platform is a hub and a source of truth for all things that pertain to our leases."
Phil Amandola
VP of Retail, Casper
Conclusion
For Casper, Leasecake has become more than just a software solution—it’s a critical component of their lease administration strategy, providing the team with the tools and confidence they need to expand efficiently. Across Leasecake’s diverse customer base, brands echo Casper’s story, recognizing Leasecake as a solution that enables growth, ensures compliance, and strengthens operational control.
In the words of Casper’s Lease Administration team, “I would say things that used to keep me awake at night, don’t keep me awake anymore knowing that I have access to Leasecake and what it can do.”
