CUSTOMER STORIES
Jersey Mike’s Franchisee Chose Leasecake to Reduce their Real Estate Risk as They Build and Grow
Background
Travis Trask was a seasoned executive within an insurance brokerage firm, and when the company was sold to a large national firm, he had the opportunity to explore franchising with Jersey Mike’s. Since opening his first location in 2018, he and his co-owner created Pebblebrook Holdings, which expanded its portfolio to include twenty-two Jersey Mike’s units with three under construction. And as the company grew, Travis saw the complexity of managing real estate leases across their various locations increasing as well. Each lease came with its unique set of rules and deadlines, turning what should have been a straightforward task into a juggling act of critical dates and compliance requirements. The stakes were high—missing a deadline or overlooking a clause could spell financial disaster or legal trouble.
“Keeping track of critical dates, lease terms, and compliance requirements felt like a serious liability for us. It costs a franchisee several hundred thousand dollars to open a new store, and about almost the same amount to move locations. We know that if we miss a renewal, we are going to be out of pocket that amount, and that’s not a risk we are willing to take. We knew we needed a better solution and that’s when we discovered Leasecake.”
Challenges
Managing multiple leases was no walk in the park for the team at Pebblebrook. The sheer variety of terms and conditions made it difficult to keep track of critical dates like renewals and rent escalations. Compliance was key to keeping the franchise running smoothly, but staying on top of all these moving parts was an uphill battle. Without a centralized system for lease information, it was difficult to maintain consistency and accuracy. This left the team at risk of overlooking important details amid their many responsibilities.
“We came really close to almost missing a renewal date, and actually did miss the renewal date on another one because we weren’t aware we needed to give a year’s notice. The landlord didn’t hit us too hard, but it made me realize as we continue to grow, we needed a better system for managing price increases, renewal dates, and 5 year options. You know the 5 year options, or whatever else.”
And let’s not forget the time crunch. Like many franchise owners, Travis had his hands full with the day-to-day operations of his business. With little time left for lease management, he needed a solution to streamline processes and lighten his administrative load, allowing him to focus on what he did best—growing his sandwich franchise empire. “What truly sets Leasecake apart is the time it has saved us while reducing our real estate risks. The approachable and intuitive interface makes it easy for anyone on our team to manage our locations efficiently, freeing up valuable time to focus on growing our business. The peace of mind that comes with knowing we are compliant with all our lease obligations is invaluable.”
Leasecake has significantly reduced the risks associated with managing our leases. It’s an essential tool for a franchise owner looking to streamline lease management and mitigate risks. I highly recommend Leasecake to anyone who wants to make lease management simpler, more efficient, and stress-free.
Once a seasoned executive in an insurance brokerage firm, Travis Trask became a franchisee of Jersey Mikes, after the company sold to a national firm.
As the co-owner of Pebblebrook Holdings, Travis has expanded his Jersey Mike’s portfolio to twenty-two locations, with three units currently under construction. As the company grew, Travis noticed that managing real estate leases across their different locations became increasingly complex. Each lease brought its own set of rules and deadlines, transforming what should have been a simple task into a challenging juggling act of critical dates and compliance requirements. Then he found Leasecake.
Year Pebblebook Holdings Founded
Current Units
Additional Units Under Construction
Solution
Enter Leasecake, the game-changing software that revolutionizes how Pebblebrook Holdings manages leases. This cloud-based powerhouse takes all of Travis’s lease information and organizes it into a user-friendly, centralized platform, complete with automated reminders and robust tracking features.
- Centralized Lease Management:
Leasecake gathers all lease documents and data into a single platform, making it easy to access and manage information across multiple locations. This central hub provides Pebblebrook with a bird’s-eye view of all lease terms and conditions, ensuring no detail is left unchecked. - Automated Alerts and Reminders:
Forget the stress of missed deadlines—Leasecake sends automated alerts for crucial dates like renewals, rent hikes, and compliance deadlines, ensuring the entire team is always one step ahead. This proactive approach minimizes the risk of late fees or penalties. - Enhanced Efficiency and Time Savings:
Leasecake transforms lease management from a chore into a streamlined process, freeing up the owners’ schedule to concentrate on the exciting parts of running a business. Its user-friendly interface makes lease management accessible even to those without a real estate background, leveling the playing field for the entire team. - Improved Risk Management:
With Leasecake, Pebblebrook is equipped to tackle lease management challenges head-on. Real-time access to lease information and compliance tracking means risks are mitigated, and decision-making is driven by data, not guesswork.
“When we first saw Leasecake, it was very user friendly, and made lease management feel right and easy. Ease of use was a big reason why we chose Leasecake.”
"We know that if we miss a renewal, we are going to be out of pocket that amount, and that’s not a risk we are willing to take. We knew we needed a better solution and that's when we discovered Leasecake."
Travis Trask
Co-owner of Pebblebrook Holdings
Results
The impact of Leasecake on Pebblebrook Holding’s Jersey Mike’s franchise locations has been transformative. The threat of non-compliance with lease terms was dramatically reduced, saving Pebblebrook from costly penalties and legal woes. Leasecake’s automated features liberated countless hours previously spent on lease management, allowing the team to focus on expanding their franchise network. Travis now has unwavering confidence in their lease management processes, backed by a powerful tool that ensures efficiency and effectiveness every step of the way.
Conclusion
For Travis and his team, Leasecake was more than just software—it was a partner in success. By reducing risks, enhancing efficiency, and providing peace of mind, Leasecake empowered the team to steer their Jersey Mike’s franchise towards continued growth while ensuring every lease obligation was met with precision.